What is Android's equivalent to Apple's b2b program?-ThrowExceptions

Exception or error:

Here are a couple of other ways to ask this question:
What is Android’s equivalent to Apple’s vpp (volume purchase program)?
What is Google Play’s equivalent to Apple’s vpp (volume purchase program)?

Right now I am distributing apps using Apple’s b2b program that allows me to restrict who can download an app. I give the user a unique URL, from that URL they are able to download one copy of my app.

I would like to do the same thing using Google Play.

I want to distribute using Google Play rather than downloading off my site because I do not want to have the user be bothered with changing their setup to allow downloading from unknown sources.

Google has something called “Private Channel” http://support.google.com/a/bin/answer.py?hl=en&answer=2494992 . From reading the documentation it seems that this program is targeted for companies that are in control of their user’s email addresses.

I need to handout download codes to users with existing accounts that I do not control.

How to solve:

I needed to revisit this issue for a new app: I talked to Google: it does not violate their rules to use the Beta program for doing this. That is: I can either list all of the email addresses that will access the app in the beta program, create a link that if someone has that link they can download the app, or create a google group that anyone in that group can access the app.

For my use case I am going to use the google group so that someone else can manage the members of the group.

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Since Android doesn’t have Apple like restrictions, can’t you just publish the branded app in the Android market place along with your app?

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You can deploy the android app to enterprise using Google’s play private channel

The step by step guides and more details on deploying private android apps are here

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Did you use the b2b channel for your needs? I have the same question. The Private Channel looks designed for in-house distribution rather than b2b.

For b2b is there anything stopping a developer selling the apk to an organisation and missing out Google Play all together?

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